Moving the Needle on grade-level reading in arkansas Report
As a retrospective report about the Winthrop Rockefeller Foundation’s Arkansas campaign on grade-level reading, Moving the Needle was intended to be flipped through, like a coffee table book, with each section as a standalone. Working with the Foundation, I designed the report using the its brand color as the guide to create a visual system for each section. Specific fonts, iconography, and photos were carefully chosen and presented to ensure that the report provided enough information to the reader in a clear and creative way.
Creative direction: Reece Quinones